Heineken

James Bond Case

Heineken

Client
Heineken
Year
2016
Solution
Creative Concept
James Bond Case

Our creative approach

His name is Bond...James Bond. For client Heineken, Keiretsu europe has developed a unique suitcase for this theme. The fanciest man on earth naturally needs the most stylish suitcase imaginable. That’s why the suitcase is reinforced with a velvet tray on the inside, exuding a sense of premium. A James Bond suitcase is not complete, of course, without some special features. So our creative staff developed a few cool gadgets that give the suitcase its finishing touch! A pen with a hidden USB-port to store secret data, and a matching notebook to take down those nuclear codes! In any case, Mr Bond will not lose the keys to his Aston Martin anymore, as the disc functions as a key-finder! Heineken’s branding has been subtly integrated in the gadgets and suitcase. It’s a unique suitcase for outstanding men!

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